What is an Online Marketing Assessment?
An Online Marketing Assessment from Interactive Arts, LLC is a written analysis that provides insight into overall traffic patterns to your web site, identifies the types of content or marketing channels that are producing the most sales or conversions, additional areas of online opportunity, and much, much more. Basically it’s a highly detailed report that provides insight into what’s working (and what’s not) in terms of your overall online marketing efforts from many different angles.
Why Do I Need a Online Marketing Assessment?
Most businesses today are using Search Marketing (PPC, SEO) and/or Social Media solutions to drive traffic to their web sites. Unfortunately, very few businesses do not take time to formalize their online business goals and objectives, nor do they take time to identify their targeted markets (consumers or businesses).
Our Online Marketing Assessments will identify the following:
- Identify areas for improvement for your Search Marketing and Social Media initiatives.
- Establish clear objectives and a strategic framework to achieve them.
- Formalize an overall plan that will generate more business for you through optimized online marketing channels.
What Kinds of Information Will Be Included?
Our Online Marketing Assessments provide an analysis of your businesses current Search Marketing and Social Media solutions. We basically analyze your current online marketing approach and make recomendations for how they could be optimized further to achieve your online business objectives and goals.
- Formal Description of Online Marketing Goals and Objectives
- Analysis of Competitors and Targeted Markets (demographics, buying behavior, etc.)
- Review/Summary of Current Online Marketing Solutions
- Creation of Strategic Plan That Will Help You Achieve Your Goals
- A Step-By-Step Guide of How Implement Your Marketing Optimization Strategic Plan
Interested in a Online Marketing Assessment? Please Contact Us today!